DIGITAL MARKETING
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When you own a local business, it is more crucial than ever to be visible online. Google often shows a list of businesses on a map first before any other information when people search for local services. Google Business Profile powers this mapping feature. That is why optimizing your Google Business Profile is one of the most important steps you…

Creating a digital marketing budget can be confusing when you do not know where to begin. Most companies want to expand online, but the question is how much to spend, where to spend it, and how to ensure that each dollar delivers actual outcomes. Having a good budget for digital marketing will keep you focused and prevent wasting money while…

Competition in the home service industry is intense. You might be a plumber, an electrician, a roofer, or a cleaner, but the objective remains the same: to attract more local customers to call, book, and trust you. In the digital world today, it is not enough to simply have a website or to run a few ads. You must appear…